Gauteng Provincial Government and Diageo SA Launch “Wrong Side of the Road” Campaign to Provide Free Learner’s Licenses to Disadvantaged Youth
The Gauteng Provincial Government, in partnership with Diageo South Africa, has recently introduced the “Wrong Side of the Road” campaign. This initiative aims to offer free learner’s licenses to underprivileged youth in Gauteng, with the goal of enhancing employability and promoting responsible driving during the learning phase.
Premier Panyaza Lesufi, leading the campaign, emphasized the significance of obtaining a driver’s license as the first step towards improving employability and road safety. The program aligns with the government’s broader objectives of addressing youth unemployment and fostering responsible attitudes towards alcohol use, which remains a major contributor to road accidents.
The response to the campaign has been overwhelming, with over 130,000 applicants expressing interest, surpassing the initial target of 40,000. Successful candidates will receive educational materials through SMS and WhatsApp, including videos and quizzes on alcohol’s effects and the stigma of drunk driving. To be eligible for a free learner’s license booking, applicants must achieve at least an 80% pass rate on the K53 app test. Bookings will be processed on a first-come, first-served basis, taking into account data limitations by encouraging the use of local libraries with free Wi-Fi.
The “Wrong Side of the Road” campaign represents a significant step towards empowering disadvantaged youth in Gauteng by providing them with the necessary tools to enhance their mobility, employability, and road safety awareness.
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Successful candidates will proceed through SMS and WhatsApp, which include educational videos and quizzes on alcohol’s effects and the stigma of drunk driving. They must achieve an 80% pass rate on the K53 app test to be eligible for a free learner’s license booking, processed on a first-come, first-served basis. To address data limitations, local libraries with free Wi-Fi are encouraged for application.
Moreover, of the 40 000 opportunities, 10 000 are allocated for motorbike licenses in support of the “Project Last-Mile.” This project aims to train, mentor, and connect young people to job opportunities. Offering motorbike access through various options like rent-to-own and rental.
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WHAT IS THE “WRONG SIDE OF THE ROAD” CAMPAIGN?
The “Wrong Side of the Road” campaign is a substantial effort to empower disadvantaged youth in Gauteng, bridging unemployment gaps and promoting responsible driving. It’s set against the backdrop of alarmingly high youth unemployment and the need to curb alcohol-related road accidents.
The initiative has seen tremendous interest and aims to make a meaningful difference in the lives of young people by providing them with the opportunity to obtain learner’s licenses and, ultimately, enhance their employability.
Free licences